If you’re a power fan of Sirius XM, chances are you’ve happened across the Yacht Rock station . . . and proceeded to linger for a while. You may have closed your eyes and let the sweet, languid strains of artists like Steely Dan, Sade, and Toto transport you to a different state of mind.
For most of us, that translates to summer, somewhere on or near the water, drink in hand, best friends nearby, and, generally, a sense of unfettered bliss.
Or as versatile . . . so back to the yacht rock. “It’s what our audiences want, and what we want to do,” said Kalt. “This is very different from walking into a dark club, people at different stages of euphoria at different stages of the night. You know what I mean? We’re meeting people where they’re at,” says Kalt. Live music venues, waterfront and outside, more family-focused, out in the sun. His is the envi-ronment people want.” Think hotel rooftops, tiki bars, marinas.
Think fresh.
Think smooth.